Annual Report

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In serving the public trust, a nonprofit should produce an annual report that contains information regarding activities and performance, including:

  1. an explanation of the organization’s mission, activities, and results,
  2. an explanation of how individuals can access programs/services,
  3. financial information, including income and expense statements, balance sheet, and functional expense allocations, and
  4. a list of board members, management staff, partners/supports, and donors.


A well-written annual report will help you demonstrate your accomplishments to current and future donors, cultivate new partnerships, and recognize important people.

Resources and Sample Documents

Nonprofit Marketing Guide: Five Questions About Writing a Nonprofit Annual Report

The Chronicle on Philanthropy: Annual Report Samples

Beth Kanter: A Better Way to Produce Annual Reports