In serving the public trust, a nonprofit should produce an annual report that contains information regarding activities and performance, including:
- an explanation of the organization’s mission, activities, and results,
- an explanation of how individuals can access programs/services,
- financial information, including income and expense statements, balance sheet, and functional expense allocations, and
- a list of board members, management staff, partners/supports, and donors.
A well-written annual report will help you demonstrate your accomplishments to current and future donors, cultivate new partnerships, and recognize important people.
Resources and Sample Documents
Nonprofit Marketing Guide: Five Questions About Writing a Nonprofit Annual Report
The Chronicle on Philanthropy: Annual Report Samples
Beth Kanter: A Better Way to Produce Annual Reports